I have enough experience to want to do things in a new, different way every time.
My professional journey has taken me to work in places like New York, Panama, Moscow, Miami, Caracas, London, Chicago… where I’ve tried to learn as much as I can from different people and cultures.
For me, this is what makes advertising real: getting to know the people and knowing what’s happening in art, music, fashion, design, pop culture, new media. This helps me create real conversations with the consumer about the brands I work for.
At the end, it’s all about a conversation, where a brand needs to know what to say, be social and have fun while at it.
I’ve had a successful career at agencies like Leo Burnett, McCann, Saatchi&Saatchi, Ogilvy and some independent shops, as well as my own projects. I’ve worked for clients like Toyota, Kraft, P&G, Pernod Ricard, Burger King, Budweiser, Citibank, Nestlé and Tylenol, among many others… and I am very passionate about doing Cause Marketing and helping others with my superpowers.
